Klaviyo

by Klaviyo, Inc.

Email Marketing Free trial For 1–250 Employees businesses

Ratings

4.4 / 5

BTV editorial rating

How we rate

Editorial rating based on public vendor documentation, published pricing, and aggregate user-review signals. Not sponsored; affiliate relationships disclosed where present.

About Klaviyo

<p>Klaviyo is the e-commerce specialist in email and SMS marketing: abandoned-cart flows, purchase-behavior segmentation, and revenue attribution that ties every send to sales.</p><p>Its Shopify integration is best-in-class, which is why so many DTC brands standardize on it despite premium pricing at higher contact tiers.</p><p>Details summarized from the vendor's official website (<a href="https://www.klaviyo.com/" rel="noopener nofollow" target="_blank">source</a>). Pricing changes frequently — confirm current plans and terms on the vendor's pricing page before purchasing. BTV's editorial rating reflects independent research of public documentation and user reviews; some tool links on BTV may be affiliate links, disclosed where used.</p>

Pricing

Free tier; paid plans by contact count, SMS add-on

Free trial: Yes

Key features

  • E-commerce email flows
  • SMS marketing
  • Predictive analytics
  • Deep Shopify integration
  • Revenue attribution

Integrations & platforms

Platforms

Web iOS Android
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Alternatives to Klaviyo

Mailchimp

Intuit Inc.

Free tier; paid plans scale with contact count